IBJR Announces Unico as Its Newest Member

With the company’s inclusion, the Institute expands collaboration with key players across the betting ecosystem and strengthens its presence in the regulated market.

The Brazilian Institute of Responsible Gaming (IBJR), which brings together the leading sports betting companies in Brazil and worldwide, has announced the addition of a new member: Unico, the world’s largest identity verification network. The company is a technology leader with 18 years of experience in highly regulated sectors, recognized for its secure and highly accurate verification platform.

“It is a great pleasure to welcome Unico as an IBJR member and strategic partner. We share a central goal of reinforcing the importance of regulation in our sector and promoting responsible gaming—especially by ensuring transparency and providing protection tools for bettors, something that does not exist in the illegal betting market and has harmed so many consumers,” said André Gelfi, director, board member, and co-founder of IBJR.

The addition strengthens the Institute’s representativeness and contributes to advancing a shared agenda focused on building an online betting ecosystem that is secure, sustainable, and responsible. Unico serves major fixed-odds betting operators in Brazil and plays a key role in fraud prevention, data protection, and promoting more transparent operations.

“It is a great honor to represent Unico in this important association. We believe strongly in actively collaborating to co-create more robust solutions for the sector, strengthening trust throughout the entire ecosystem. With that, society—and all of us—stand to benefit,” said Fernanda Beato, Executive Sales Director at Unico.

About Unico

Unico is the world’s largest identity verification network and a trusted link in the digital society. With solutions based on facial biometrics, machine learning, and reinforced security layers, Unico validates with 100% certainty who is performing a transaction and the associated identity risks. The company combats fraud, protects data, and promotes trust among individuals, companies, and governments—helping build a safer and less bureaucratic world. Globally renowned funds such as SoftBank, General Atlantic, and Goldman Sachs trust and invest in Unico. Learn more at unico.io.

About IBJR

The Brazilian Institute of Responsible Gaming (IBJR) was founded in 2023 and brings together leading betting companies from Brazil and around the world. Its mission is to build an online betting ecosystem that is secure, sustainable, and responsible, always advocating for a regulated market.

The Institute’s work is guided by two essential pillars: combating the illegal market and promoting responsible gaming. We believe that effective regulation is fundamental to advancing the sector, strengthening the economy, and ensuring safety for both bettors and operators. For this reason, we work actively to confront illegal betting operations, which act outside the law, harm the industry, and put society at risk.

IBJR’s members include the following operators: A2FBR, bet365, BandBet, BetBoom, BetMGM, Betsson Group, Entain (Sportingbet and Betboo), Flutter Brazil (Betfair and Betnacional), Kaizen Gaming (Betano), KTO Group, Novibet, Skill on Net (Bacana Play and PlayUzu), Todos Querem Jogar (Bet do Milhão), and the associate members: Better Collective, Clever Advertising, GeoComply, OKTO, OneKey Payments, and Unico.